GTM Compliance Analyst

We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Seattle, Washington D.C., Raleigh, London, and Amsterdam. The Compliance team is responsible for ensuring Compliance at Plaid with all the laws and regulations that apply to us, as well as our internal policies. We help make sure Plaid stays within the bounds of our legal obligations, and partner with business stakeholders to build processes and systems to demonstrate our compliance. Role Description As a GTM Compliance Analyst, you’ll help Plaid evaluate and onboard customers in a way that supports growth while protecting the company from regulatory and compliance risk. You’ll review prospective and existing customer deals, assess customer business models and use cases, conduct risk-based diligence, and determine when additional conditions, approvals, or escalations are needed. You’ll work closely with Sales, Account Management, Legal, Product, and Customer Oversight to translate complex requirements into practical guidance and keep deals moving. You’ll also help build the playbooks, workflows, and reporting needed to make GTM compliance more consistent and scalable as Plaid expands into new products, customer segments, and regulated use cases. Responsibilities - Review prospective and existing customer deals for regulatory, licensing, policy risk, with a focus on the customer's business model, use case, product configuration, geography, and regulated activities. - Conduct onboarding and enhanced diligence for higher-risk customers or use cases, including gathering and evaluating relevant licenses, registrations, policies, ownership information, and other supporting documentation. - Partner with Sales, Account Management, Legal, Product, Risk Operations, and other stakeholders to identify compliance requirements, resolve open questions, and develop practical risk mitigations or approval conditions. - Document compliance decisions, rationale, conditions, and escalations in a clear and auditable manner. - Track open onboarding conditions, approvals, renewals, and other post-deal compliance obligations to ensure timely follow-through. - Support reviews of regulated or higher-risk segments, including gaming and other industries where licensing or jurisdiction-specific requirements may apply. - Research and interpret regulatory and licensing requirements relevant to customer activities, products, and markets, escalating novel or complex issues to subject-matter experts as appropriate. - Develop and maintain GTM compliance playbooks, risk-tiering frameworks, decision trees, intake requirements, and escalation paths. - Identify recurring deal or onboarding issues and partner with cross-functional teams to improve policies, controls, tooling, training, and customer-facing guidance. - Provide training and office-hours support to GTM teams so they understand when to engage Compliance and how to gather the information needed for efficient reviews. - Build reporting and metrics on review volume, turnaround times, risk themes, escalations, and outcomes to help Compliance and GTM leadership identify trends and prioritize improvements. Qualifications - 4–6 years of experience in Compliance, Legal, Risk, Operations, or a related function, preferably in fintech, financial services, payments, technology, or another regulated industry. - Experience conducting risk-based reviews (customer, partner, onboarding, or deal-level) and translating regulatory or policy requirements into clear, actionable guidance for business teams. - Strong judgment and analytical skills, including the ability to assess incomplete or ambiguous fact patterns, identify material compliance risks, and recommend practical mitigations. - Exceptional written and verbal communication skills, with the ability to explain compliance requirements clearly to GTM stakeholders and document decisions for auditability. - Proven ability to collaborate with Sales, Account Management, Legal, Product, Customer Oversight, Operations, and other cross-functional partners. - Strong organizational and project-management skills, with the ability to manage multiple reviews, escalations, and deadlines at once. - Self-motivated, detail-oriented, and comfortable operating in a fast-paced environment with evolving processes. Preferred Qualifications - Experience with customer onboarding, KYB/KYC, enhanced due diligence, restricted-business reviews, licensing analysis, third-party or partner risk, or deal-desk/commercial compliance. - Experience supporting higher-risk or regulated segments such as gaming, lending, crypto, payments, money transmission, marketplaces, or financial institutions. - Experience supporting compliance or licensing for regulated gaming businesses, including sports betting, iGaming, casino, DFS, ADW, or poker. - Familiarity with gaming regulatory frameworks and multi-jurisdictional licensing requirements. - Experience with gaming license applications, renewals, regulatory approvals, or customer diligence for licensed gaming operators, vendors, or service providers. Our mission at Plaid is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable. We recognize